As companies grow, finance teams start to feel a very specific kind of friction.
Planning is no longer just about budgets and forecasts. Questions start coming from everywhere:
How do margin changes link back to operational drivers?
How do sales plans affect hiring and supply chain capacity?
How do cost allocations actually reflect how the business runs?
Why does Finance still sit in the middle, coordinating inputs across teams?
This is where traditional FP&A starts to feel too narrow, and where xP&A becomes essential.
This is also where our partners at Profit& do their best work.
Founded by qualified accountants and former Big Four consultants, Profit& specialises in building dynamic, connected profitability and planning models that bring Finance and Operations into the same conversation. Their work spans FP&A, Sales, Supply Chain, and HR, helping organisations design driver-based models that reflect how the business actually operates.
They are known for embedding deeply with finance teams. “People, not suits” is not a tagline. It is how they work.
That is why this partnership makes so much sense.
From FP&A to xP&A in practice
Profit& helps teams move beyond traditional FP&A into connected planning by:
Designing cost allocation and profitability logic that mirrors real operations
Connecting financial planning with sales, supply chain, and workforce drivers
Building models that make collaboration between departments easier, not heavier
Delivering global roll-outs across complex, multi-entity environments
This level of sophistication is often associated with large enterprises and heavyweight EPM programs.
But mid-market teams face the same complexity. They just do not have the time, budget, or appetite for multi-year implementations.
Where Abacum fits
Abacum gives finance teams an AI-native platform where reporting, forecasting, scenario planning, and collaboration live together. A place where the models Profit& helps design can be used every day without manual work, tool stitching, or process overhead.
Together, Profit& and Abacum bring:
Enterprise-grade profitability and operational modelling
Mid-market speed, usability, and automation
A single workflow where Finance and Operations can plan together
What this means for finance teams
With this partnership, mid-market organisations can now access:
Connected financial and operational planning in one ecosystem
Driver-based models that link margin, cost, sales, and supply chain
AI-powered automation that removes manual coordination work
Hands-on support from consultants who work like part of the team
Technology and methodology delivered in weeks, not months
Most importantly, it enables a shift many finance leaders are trying to make: From controlling the numbers to partnering with the business to influence them.








